Orange Julius is an American chain of fruit drink beverage stores. It has been in business since the late 1920s and is noted for a particular drink, also called an Orange Julius. The drink grew out of an orange juice stand opened in Los Angeles, California, in 1926 by Julius Freed. In 1929, Bill Hamlin, Freed’s real estate broker, developed a mixture that made the acidic orange juice less orange julius to his stomach.
During the 1950s and 1960s, Orange Julius was sold at a variety of outlets, including state and county fairs and freestanding Orange Julius stands. The original stand also provided medicinal tonics and Bible tracts. IHOP sold it in the 1970s. It now has hundreds of stores in malls across America and Canada, in Singapore, Puerto Rico, South Korea, the Philippines and Japan. In 1987, the Orange Julius chain was bought by International Dairy Queen. IDQ, a subsidiary of Berkshire Hathaway, owns the rights to all Orange Julius stores and has expanded the chain so its drinks are offered at many of its Dairy Queen stores, called Treat Centers.
The Orange Julius was named the official drink of the 1964 New York World’s Fair. In the 1970s and early 1980s, Orange Julius beverage stands used the image of a devil with a pitchfork around an orange, with the slogan, “A Devilish Good Drink”. For a short period in the early 1970s, Orange Julius expanded into the UK and Dutch markets, with a fairly large restaurant in Golders Green, selling Julius Burgers as well as the classic orange drink, and a small outlet in the city center of Amsterdam. How Much Is That in Real Money?
8 Things You Didn’t Know About Orange Julius”. Celebrating 75 Years of Orange Julius”. Brown, Ellen, “Supercharge your immune system : 100 ways to help your body fight illness, one glass at a time”, Beverly, MA : Fair Winds Press, 2008. Three Things I Didn’t Know About Orange Julius”. The former Orange Julius logo resembled Arizona State’s Sparky, a Sun Devil with a pitchfork.
The slogan: ‘A Devilishly Good Drink. After threats of a lawsuit from ASU’s alumni association, Orange Julius retired its mascot. Branding is more fundamental to the US psyche than the Bible”. The Encyclopedia of American Food and Drink. Julius will not run without the original Caesar 3 files. You can buy a digital copy from GOG or Steam, or you can use an original CD-ROM version.